Delauzun

The brand of a Michelin-starred chef

Project

Working with a brilliant Michelin-starred chef like Matthieu de Lauzun means successfully combining originality, simplicity, and excellence.

For the food lovers that we all are, this project is exciting because we have the opportunity to accompany Matthieu on all the levers of our professions: creating a logo and brand identity, creating web materials and their visibility, animating social networks and reservation platforms... And a communication project is a bit like cooking too, where you have to know how to choose the right ingredients, meet users' expectations while surprising enough to create enthusiasm.

Result

Brand identity

The brand of a Michelin-starred restaurateur must be their name, their signature. That is why we created the signature "mdl," inspired by Arabic typography and a certain type of Chinese ink handwriting. A symbol that with a stroke of a brush, a cuisine can draw inspiration from the world around us.

Communication materials

The brand is presented across a range of materials such as menus, gift cards, complete stationery (business cards, letterhead, correspondence cards, envelopes)...

Website

A simple and efficient website that offers innovative features such as generating gift cards online... handy on December 24th or the day before Valentine's Day.

Social networks

It is important to both listen to consumers and meet their expectations, while also being able to share the art and enthusiasm that characterize a chef. We accompany this digital strategy for the restaurant and hotel.