Novelas

360° Strategy

Project

Are you a fan of great love stories and South American soap operas? Novelas TV is an African-themed television channel that has been broadcasting since March 24, 2015, offering hundreds of entertaining and addictive episodes.

Forget about the typical cheesy soap opera you might imagine, here we're talking about series with larger and larger budgets, carefully crafted soundtracks, and plots designed to keep you glued to your TV!

Results

Graphic Design

The world of Novelas is rich in color and characters, and we create numerous graphic elements (banners, posters, advertisements) for both digital display and print campaigns.

Facebook Boosts

Facebook is a great tool for delivering a targeted message or advertisement when we define precise targets. Novelas TV offers us the opportunity to create targeted ads with very strong returns on investment.

Christmas Game

We organized a Novelas TV advent calendar for the Christmas holidays, where it was possible to win prizes every day.

Finding New Members

Being able to target fans and people with an affinity for the channel very precisely allows us to search for subscriber growth in a wide variety of geographic areas.