Content marketing

We write SEO-friendly content for you (optimized for natural referencing) in order to offer your users captivating texts, while allowing Google to better understand your activity and better reference your website.

01Audit and editorial strategy

The Content Marketing team of our communication agency has as its first mission to establish a list of keywords that are both relevant to your activity and sufficiently sought after by Internet users. Once this list has been established, it is possible to create an editorial schedule, which will contain the subjects to be covered, the format of the content (article, product sheet, corporate video, etc.), the distribution platform (wordpress, youtube, website, forum …) and the date of publication.

02From writing to integrating web content

Publika writes or creates SEO-optimized content (blog articles, YouTube videos, infographics, e-commerce product sheets, landing pages, etc.). Once the content has been validated by you, our team proceeds with the integration of the content and the optimizations that will improve your natural referencing.

It is also possible to rework existing content to make it SEO-friendly and efficient.

An effective content strategy to capture your audience.

03video marketing

If the future of marketing is mobile… what about video marketing? The video is indeed one of the most appreciated contents by the Net surfers. Publika is able to seduce and have a greater impact on your future customers, thanks to videos of your products, services and more generally on your brand and its universe. Video is now becoming an essential element of natural referencing that our agency can help you set up.

Our other skills Digital marketing